$500 Harley Trade-In Offer Extended
-press release-
Over Value Valid at all Participating H-D Dealers
Milwaukee (February 1, 2010) –Harley-Davidson has extended its Competitive Bike Exchange trade-in program launched last December through February 28. The incentive program offers customers who trade-in an eligible non-Harley-Davidson brand motorcycle a credit of $500 above the dealer-negotiated trade-in value towards the purchase price of a new untitled Harley-Davidson motorcycle.
“If the bike in your garage is not the bike in your head, this offer makes it a little easier to purchase the bike of your dreams,” said Dino Bernacchi, Harley-Davidson Advertising and Promotions Director. “It’s just one more way Harley-Davidson and its dealers strive to welcome new riders into the Harley-Davidson family.”
For more details about the competitive trade-in promotion, visit your local Harley-Davidson dealer or log onto H-D.com/Trade-In.
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Jon Langston
Associate Editor
RoadBike
MANAGING EDITOR
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