New Exclusive Insurance Rates for AMA-Sanctioned Event Organizers & Promoters

PICKERINGTON, Ohio — The American Motorcyclist Association (AMA) is pleased to announce a new insurance program for AMA-sanctioned events that yields quality coverage and lower rates for AMA clubs and promoters, who collectively organize more than 3,000 events each year.

The program, which took effect September 29, follows an effort initiated by the AMA to locate and deliver a better insurance program for its organizers. The partnership with the AMA’s new “preferred” insurance provider, Lockton Affinity, brings with it new rates that have been reduced by 10 percent compared to previous rates.

“AMA racing and recreational events are the gold standard for amateur motorcycle competition and riding in America,” said
Joe Bromley, AMA director of racing and organizer services. “Our riders, clubs and promoters expect quality customer service and competitive prices, especially in today’s environment. That’s why we’re pleased to be in a position to lower costs to the clubs and promoters who sanction their events with the AMA.”

AMA clubs and promoters who hold events between September 29, 2011, and September 28, 2012 will receive the same great level of insurance coverage they have in the past, Bromley noted. Coverage for AMA events will still be offered by an A-plus rated insurance company, but the new program offers significant savings for organizers.

“AMA clubs and promoters organize the best amateur motorcycle and all-terrain vehicle competition and recreational events
in the world, and we’re thrilled to be working with them,” Ryan Staub, producer at Lockton Affinity, a program division of Lockton Companies LLC, said.

The new 2011-12 sanctioned-event insurance application is available for AMA Organizers to download in the Resources and Forms section of the AMA website at


About the American Motorcyclist Association

Since 1924, the AMA has protected the future of motorcycling
and promoted the motorcycle lifestyle. AMA members come from all walks of life,
and they navigate many different routes on their journey to the same
destination: freedom on two wheels. As the world’s largest motorcycling rights
organization, the AMA advocates for motorcyclists’ interests in the halls of
local, state and federal government, the committees of international governing
organizations, and the court of public opinion. Through member clubs, promoters
and partners, the AMA sanctions more motorsports competition and motorcycle
recreational events than any other organization in the world. AMA members
receive money-saving discounts from dozens of well-known suppliers of
motorcycle services, gear and apparel, bike rental, transport, hotel stays and
more. Through its support of the Motorcycle Hall of Fame Museum, the AMA
preserves the heritage of motorcycling for future generations. For more
information, please visit