Breast Cancer Awareness Month Starts Today: H-D Riders Wear Pink To Raise Over $1 Million

Pink Label Lifestyle 3 loresEver since the inception of Harley-Davidson‘s Genuine MotorClothes Pink Label Collection in 2010, H-D riders and fans have raised more than $1 million for organizations that support and empower women affected by breast cancer through the purchase of apparel and merchandise.

Breast Cancer Awareness Month starts today, begin by purchasing  any of  the Pink Label‘s many items. Three percent of the suggested retail price is donated to organizations like the National Breast Cancer Foundation and Young Survival Coalition.

For 2014, the new and expanded H-D Pink Label Collection consists of 88 iconic items. These include Pink Label Mandarin Collar Leather Jacket, Pink Label Performance Knit Top, Crystal Bar & Shield Logo Necklace, Pink Label Limited Edition Photo Frame, and more. Visit to take part.