Third Annual Revive Your Ride! Win Big Spring Giveaway

Entices Customers with More Than $25,000 in Cash and Cool Prizes The Revive Your Ride! WIN BIG SPRING GIVEAWAY is back with three major cash prizes and dozens of prize packages for riders to enjoy. … [Read more...]

Revive Your Ride! Fall Giveaway

 Giveaway Starts October 15, Offers $10,000 Grand Prize  IRVINE, Calif., Oct. 4, 2011 – Be one of the first 300 dealers to sign up to participate in the Revive Your Ride! Fall Giveaway promotion and … [Read more...]

Revive Your Ride! Fall Giveaway Promotion Starts in October

$10,000 Grand Prize and New Prize Package for Participating Dealers IRVINE, Calif., Sept. 20, 2011 – The Revive Your Ride! Fall Giveaway promotion is back to help drive floor traffic and this year … [Read more...]

US Motorcycle Sales Increase; Scooter Sales Jump 50%, Dual-Sports 25%

Motorcycle sales rose 7.2 percent in the first quarter of 2011, according to the Motorcycle Industry Council's Retail Sales Report, which tracks sales among 18 leading brands being sold in the … [Read more...]

MIC Sends 135,000+ Strong Message To Congress: Stop The Ban Now!

Campaign Also Delivers Over 3,000 Signed Letters from Powersports Professionals Urging Congress to Stop the Ban on Youth Size ATVs and Dirt Bikes   WASHINGTON, DC – The Motorcycle Industry … [Read more...]

Final Push to Stop the Ban on Youth Motorcycles Begins This Week

Congressional Hearing to Review CPSIA; Grassroots Advocacy at the 2011 Dealernews International Powersports Dealer Expo IRVINE, CA – Two years of persistent efforts by powersports enthusiasts, … [Read more...]

Motorcycle Industry Council Elects 2011 Board of Directors

IRVINE, Calif., January 26, 2011 – The final results of the 2011 Motorcycle Industry Council Board of Directors election are in. Three Directors, representing aftermarket/allied trades members, were … [Read more...]

2010 Sales Better Than Predicted

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The Motorcycle Industry Council says that retail dealers sold 17.4 percent fewer motorcycles, ATVs, and scooters in 2010. Thanks to better-than-expected sales in December, the decline is an … [Read more...]